Florida Restaurant Customer Satisfaction Dashboard

This interactive Tableau dashboard analyzes customer satisfaction across a simulated chain of restaurants distributed throughout Florida. By integrating survey-style metrics with geospatial data, the project explores trends in customer behavior, dining preferences, and satisfaction ratings at both state-wide and county-specific levels.

Key Metrics

Customer Satisfaction Ratings: Overall, food quality, service, and ambiance
Operational Metrics: Wait times, group sizes, average spending
Dining Preferences: Cuisine type, time of day (breakfast/lunch/dinner), and dining occasion
Demographic Insights: Age, gender, income, loyalty program participation

Data Sources:

Link

Restaurant Customer Satisfaction (Kaggle)

Link

Florida Population Data (Kaggle)

Tools Used:

Date:

June 2025

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Insights

Strategic

What patterns emerge when comparing customer behaviors with overall satisfaction?

Operational

Which demographic segments and dining preferences reveal the strongest trends in loyalty and satisfaction?

Consumers

Where in Florida are restaurants thriving or struggling to meet customer expectations?

Certifications

Allison’s certifications reflect a strong foundation in both technical analytics and creative problem-solving within this project and more. They demonstrate her dedication to expanding her skill set and staying adaptable in a constantly evolving digital landscape.